| By Maureen O'Gara | Article Rating: |
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| September 23, 2009 12:45 PM EDT | Reads: |
4,318 |

Intel is pushing Atom out of netbooks and into embedded applications like Daimler and BMW infotainment systems, cell phones and other devices in search of what it calls a $15 billion opportunity.
It wants its OEMs and other friends to take a page out of Apple's book and create app stores for downloadable programs starting with netbook-ware. Dell, Acer and Asustek are in.
ISVs can use Microsoft's Silverlight software framework for web-based applications and its rival Adobe Air so their mobile- and small screen-optimized apps run unchanged on both Windows and Linux Moblin.
Intel is setting up an Atom Developer Program to take ISVs from application creation through testing to the go-to-market stage.
CEO Paul Otellini suggested that the classic software distribution is on its way out.
Published September 23, 2009 Reads 4,318
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Maureen O'Gara the most read technology reporter for the past 20 years, is the Cloud Computing and Virtualization News Desk editor of SYS-CON Media. She is the publisher of famous "Billygrams" and the editor-in-chief of "Client/Server News" for more than a decade. One of the most respected technology reporters in the business, Maureen can be reached by email at maureen(at)sys-con.com or paperboy(at)g2news.com, and by phone at 516 759-7025. Twitter: @MaureenOGara
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