Click here to close now.

Welcome!

Open Web Authors: Liz McMillan, Lori MacVittie, Gilad Parann-Nissany, Carmen Gonzalez, Mark R. Hinkle

Related Topics: MICROSERVICES, Open Source, Virtualization, Open Web, Cloud Expo, Apache

MICROSERVICES: Blog Feed Post

What Is Software-Defined Datacenter (SDDC)?

I created this short FAQ to help answer some of those questions

At VMworld this year, both in San Francisco and Barcelona, VMware CEO Pat Gelsinger introduced the concept of the Software-Defined Datacenter (SDDC). This builds on the concept that as more and more of the Data Center becomes virtualized (servers, desktops), delivering greater cost-savings and agility to customers, software-defined automation and functionality (network, security, storage, backup) become the next logical steps to help IT deliver greater value to the business.

As with any new technology or vision, there are often many questions about how this will impact the market, how it will affect IT organizations. Wikibon did a nice job providing their view on "Software-led Infrastructure". It's one of many attempts that I've seen to start trying to put a scope around this concept. Some portions are agreed upon, while others are creating some headaches.

I created this short FAQ to help answer some of those questions:

1. VMware is using a new term, "Software-Defined Datacenter" (SDDC), at the center of the 2012 conference. What is Software-Defined Datacenter?
[Steve Herrod blog]. Software Defined Data Center is VMware's vision that greater business value can be created from IT when intelligent software is abstracted from standardized hardware.  In the simplest technical definition, it is the separation (or abstraction) of the "control plane" (configuration, topology awareness, management, operations) from the "data plane" (moving data, storing data).

1a. Is there a clear spelling of this term?

  • Meh. Maybe, but it will have at least 3-5 variations in 2013. Just call it "SDDC" and save yourself a lot of auto-correct headaches.

2. Is there a clear, agreed upon definition (or standard) for Software-Defined Datacenter at this time?

  • Software-Defined Datacenter is not defined by an existing standards body (eg. IETF, ITU, NIST), but rather it is vision for the evolution of how Data Center environments will become more flexible in responding to business demands. SDDC builds upon the abstraction that server virtualization has created and extends this to broader elements of the Data Center (eg. network, storage), as well as expanding the roll that automation will play in the future.

3. How is "Software-Defined Datacenter" different than "Cloud"?

  • Cloud (or Cloud Computing) is fundamentally a new operational model for IT, where resources are delivered on-demand. While Cloud uses technologies such as virtualization or converged infrastructure, it's primarily about the shift in delivery and consumption of IT services. Software Defined Data Center is the next evolution of the underlying technology, where software delivers greater levels of intelligence and value, on top of standardized hardware.

4. Does Software-Defined Datacenter eliminate the need for traditional Data Center hardware?

  • No. There will still be a need for physical serves (CPU, memory), network devices to connect ports and deliver bandwidth, and devices that can store data on flash/disk/tape. But the trend in the industry is that these devices are becoming more standardized on x86 chips, mass produced memory/disks and mass produced ASICs. This trend should allow faster, more simplified "fabrics" (interconnecting servers, networks and storage) to be built, with the intelligence for policy, security, operations to continue to move into software, which is faster to develop and adapt to changing business requirements. Leading companies have been shifting their product strategies to embrace this trend for the last few years.

5. Which market segments does Software-Defined Datacenter target, or which use cases?

  • Software-Defined Datacenter technology are applicable to markets of all sizes (Enterprise, Mid-Market, Service Provider), but the initial adopters have been large Service Providers that are attempting to solve challenges with large-scale Data Centers. As the competition for Public and Hybrid Cloud services increases (Amazon, Google, Rackspace, Microsoft, Cloud Service Providers), the need to drive greater operational efficiency, and associated costs and time-to-market, is pushing them to solve problems in new software-centric ways.
    • As more Enterprise and Mid-Market customers adopt Private Cloud and deliver IT-as-a-Service, I also expect SDDC technologies to evolve to solve challenges at different scale, as well as user-centric challenges such as BYOD.

6. How will Software-Defined Datacenter impact IT organizations?

  • Even more than ever, the current era of IT is ultimately defined by rapid change, in terms of new devices (smartphones, tablets), new application consumption models (PaaS, SaaS), or converging technology silos (virtualization, converged infrastructure). Software-Defined Datacenter is the next step in converging functional areas, while attempting to give IT the ability to respond to business challenges faster.

7. Is Software-Defined Datacenter a competitive threat to traditional hardware companies?

  • As mentioned above, Software-Defined Datacenter does not eliminate the need for physical hardware within the Data Center. Rather it is a vision to enable customers to better take advantage of the trend towards delivering software intelligence on standardized hardware. As with many technology transitions, there are opportunities to evolve technology portfolios, evolve business models and unlock new partnership opportunities.

8. Is Software-Defined Datacenter explicitly linked with open-source technologies such as OpenStack, OpenFlow or Open vSwitch?

  • While there are open-source projects today that will have an influence on Software-Defined Datacenters, by no means does this mean that this is the only delivery mechanism for customers to obtain the technology needed for this IT technology evolution. A few examples of this:
  • VMware's acquisition of Nicira - while Nicira was a major contributor to the OpenStack Quantum project (network virtualization) and the Open vSwitch project, which are both open-source, their core NVP product was a commercial offering.
  • OpenFlow is a standards-based protocol for network virtualization that can be implemented by any vendor, for either open-source or commercial products.
  • "Project Razor" is an open-source project that was jointly created by EMC and Puppet Labs to deliver advanced server and application automation for Data Center and Cloud environments. The software can be used with either commercial products (eg. VMware vSphere, Cisco UCS, etc.) or open-source projects (OpenStack, KVM, CloudFoundry)

Read the original blog entry...

More Stories By Brian Gracely

A 20 year technology veteran, Brian Gracely is VP of product management at Virtustream. He holds a CCIE #3077 and an MBA from Wake Forest University.

Throughout his career Brian has led Cisco, NetApp, EMC and Virtustream into emerging markets and through technology transitions. An active participant in the virtualization and cloud computing communities, his industry viewpoints and writing can also be found on Twitter @bgracely, on his blog Clouds of Change and his podcast The Cloudcast (.net). He is a VMware vExpert and was named a "Top 100" Cloud Computing blogger by Cloud Computing Journal.

@ThingsExpo Stories
The WebRTC Summit 2014 New York, to be held June 9-11, 2015, at the Javits Center in New York, NY, announces that its Call for Papers is open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 16th International Cloud Expo, @ThingsExpo, Big Data Expo, and DevOps Summit.
GENBAND has announced that SageNet is leveraging the Nuvia platform to deliver Unified Communications as a Service (UCaaS) to its large base of retail and enterprise customers. Nuvia’s cloud-based solution provides SageNet’s customers with a full suite of business communications and collaboration tools. Two large national SageNet retail customers have recently signed up to deploy the Nuvia platform and the company will continue to sell the service to new and existing customers. Nuvia’s capabilities include HD voice, video, multimedia messaging, mobility, conferencing, Web collaboration, deskt...
The Open Compute Project is a collective effort by Facebook and a number of players in the datacenter industry to bring lessons learned from the social media giant's giant IT deployment to the rest of the world. Datacenters account for 3% of global electricity consumption – about the same as all of Switzerland or the Czech Republic -- according to people I met at the recent Open Compute Summit in San Jose. With increasing mobility at the edge of the cloud and vast new dataflows being predicted with the growth of the Internet of Things (and The Coming Age of Many Zettabytes) in the near...
Wearable technology was dominant at this year’s International Consumer Electronics Show (CES) , and MWC was no exception to this trend. New versions of favorites, such as the Samsung Gear (three new products were released: the Gear 2, the Gear 2 Neo and the Gear Fit), shared the limelight with new wearables like Pebble Time Steel (the new premium version of the company’s previously released smartwatch) and the LG Watch Urbane. The most dramatic difference at MWC was an emphasis on presenting wearables as fashion accessories and moving away from the original clunky technology associated with t...
SYS-CON Events announced today that Cisco, the worldwide leader in IT that transforms how people connect, communicate and collaborate, has been named “Gold Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Cisco makes amazing things happen by connecting the unconnected. Cisco has shaped the future of the Internet by becoming the worldwide leader in transforming how people connect, communicate and collaborate. Cisco and our partners are building the platform for the Internet of Everything by connecting the...
15th Cloud Expo, which took place Nov. 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA, expanded the conference content of @ThingsExpo, Big Data Expo, and DevOps Summit to include two developer events. IBM held a Bluemix Developer Playground on November 5 and ElasticBox held a Hackathon on November 6. Both events took place on the expo floor. The Bluemix Developer Playground, for developers of all levels, highlighted the ease of use of Bluemix, its services and functionality and provide short-term introductory projects that developers can complete between sessions.
Temasys has announced senior management additions to its team. Joining are David Holloway as Vice President of Commercial and Nadine Yap as Vice President of Product. Over the past 12 months Temasys has doubled in size as it adds new customers and expands the development of its Skylink platform. Skylink leads the charge to move WebRTC, traditionally seen as a desktop, browser based technology, to become a ubiquitous web communications technology on web and mobile, as well as Internet of Things compatible devices.
SYS-CON Events announced today that robomq.io will exhibit at SYS-CON's @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. robomq.io is an interoperable and composable platform that connects any device to any application. It helps systems integrators and the solution providers build new and innovative products and service for industries requiring monitoring or intelligence from devices and sensors.
The list of ‘new paradigm’ technologies that now surrounds us appears to be at an all time high. From cloud computing and Big Data analytics to Bring Your Own Device (BYOD) and the Internet of Things (IoT), today we have to deal with what the industry likes to call ‘paradigm shifts’ at every level of IT. This is disruption; of course, we understand that – change is almost always disruptive.
WebRTC is an up-and-coming standard that enables real-time voice and video to be directly embedded into browsers making the browser a primary user interface for communications and collaboration. WebRTC runs in a number of browsers today and is currently supported in over a billion installed browsers globally, across a range of platform OS and devices. Today, organizations that choose to deploy WebRTC applications and use a host machine that supports audio through USB or Bluetooth can use Plantronics products to connect and transit or receive the audio associated with the WebRTC session.
Docker is an excellent platform for organizations interested in running microservices. It offers portability and consistency between development and production environments, quick provisioning times, and a simple way to isolate services. In his session at DevOps Summit at 16th Cloud Expo, Shannon Williams, co-founder of Rancher Labs, will walk through these and other benefits of using Docker to run microservices, and provide an overview of RancherOS, a minimalist distribution of Linux designed expressly to run Docker. He will also discuss Rancher, an orchestration and service discovery platf...
SYS-CON Events announced today that Aria Systems, the leading innovator in recurring revenue, has been named “Bronze Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Proven by the world’s most demanding enterprises, including AAA NCNU, Constant Contact, Falck, Hootsuite, Pitney Bowes, Telekom Denmark, and VMware, Aria helps enterprises grow their recurring revenue businesses. With Aria’s end-to-end active monetization platform, global brands can get to market faster with a wider variety of products and services, while maximizin...
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
SYS-CON Events announced today that Alert Logic, the leading provider of Security-as-a-Service solutions for the cloud, has been named “Bronze Sponsor” of SYS-CON's 16th International Cloud Expo® and DevOps Summit 2015 New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY, and the 17th International Cloud Expo® and DevOps Summit 2015 Silicon Valley, which will take place November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
Sonus Networks introduced the Sonus WebRTC Services Solution, a virtualized Web Real-Time Communications (WebRTC) offer, purpose-built for the Cloud. The WebRTC Services Solution provides signaling from WebRTC-to-WebRTC applications and interworking from WebRTC-to-Session Initiation Protocol (SIP), delivering advanced real-time communications capabilities on mobile applications and on websites, which are accessible via a browser.
SYS-CON Events announced today that Vitria Technology, Inc. will exhibit at SYS-CON’s @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Vitria will showcase the company’s new IoT Analytics Platform through live demonstrations at booth #330. Vitria’s IoT Analytics Platform, fully integrated and powered by an operational intelligence engine, enables customers to rapidly build and operationalize advanced analytics to deliver timely business outcomes for use cases across the industrial, enterprise, and consumer segments.
SYS-CON Events announced today that Liaison Technologies, a leading provider of data management and integration cloud services and solutions, has been named "Silver Sponsor" of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York, NY. Liaison Technologies is a recognized market leader in providing cloud-enabled data integration and data management solutions to break down complex information barriers, enabling enterprises to make smarter decisions, faster.
SYS-CON Events announced today that Solgenia will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY, and the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Solgenia is the global market leader in Cloud Collaboration and Cloud Infrastructure software solutions. Designed to “Bridge the Gap” between Personal and Professional Social, Mobile and Cloud user experiences, our solutions help large and medium-sized organizations dr...
Connected devices and the Internet of Things are getting significant momentum in 2014. In his session at Internet of @ThingsExpo, Jim Hunter, Chief Scientist & Technology Evangelist at Greenwave Systems, examined three key elements that together will drive mass adoption of the IoT before the end of 2015. The first element is the recent advent of robust open source protocols (like AllJoyn and WebRTC) that facilitate M2M communication. The second is broad availability of flexible, cost-effective storage designed to handle the massive surge in back-end data in a world where timely analytics is e...
SYS-CON Events announced today that Akana, formerly SOA Software, has been named “Bronze Sponsor” of SYS-CON's 16th International Cloud Expo® New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Akana’s comprehensive suite of API Management, API Security, Integrated SOA Governance, and Cloud Integration solutions helps businesses accelerate digital transformation by securely extending their reach across multiple channels – mobile, cloud and Internet of Things. Akana enables enterprises to share data as APIs, connect and integrate applications, drive part...