|By PR Newswire||
|December 26, 2012 08:10 AM EST||
FORT WASHINGTON, Pa., Dec. 26 , 2012 /PRNewswire/ -- As a new survey conducted online by Harris Interactive on behalf of Nutrisystem among over 3,000 U.S. adults in December, indicates more than half of Americans (54 percent) are planning to make New Year's resolutions to lose weight. Nutrisystem (NASDAQ: NTRI), the leading provider of home-delivered weight loss meal plans, is gearing up to help them succeed in keeping those resolutions.
To view the multimedia assets associated with this release, please visit http://www.multivu.com/mnr/59643-nutrisystem-survey-weight-loss-new-year-s-resolutions
The Company has announced an expanded menu, free delivery, a satisfaction guarantee, transition programs and a revamped website designed to help people keep the weight off once they have reached their goal. These efforts will be marked by an all-new, extensive national advertising campaign with three separate creative streams and more than ten distinct commercials reflecting proven weight loss results and different dieting personalities.
Nutrisystem also announced poll findings, which reveal a majority – 64 percent – of U.S. adults are willing to pay any amount per pound to reach and stay at an ideal weight. For Americans citing weight loss as a New Year's resolution, that number goes up to 80 percent.
"Our plans and the polling reflect the fact that resolving to lose weight is the easy part, which is why it's consistently one of the most popular New Year's resolutions. But following through is where it gets tough," said Dawn Zier, Nutrisystem Chief Executive Officer. "That's why we've taken steps to make it easier than ever to lose weight and help keep it off with the Nutrisystem ® SUCCESS approach. We're all about results and the more you know about weight loss, the more sense we make as an informed choice."
Results-Driven Science Meets Affordability
Nutrisystem has intensively studied the best foods and ingredients to help dieters avoid the dieting pitfalls such as hunger, cravings and eliminating entire food categories. The integration of low Glycemic Index (GI), low-fat and high-fiber means Nutrisystem plans offer "good" carbs -- in a unique combination. The SUCCESS program's simplified meal planner helps improve people's ability to stick with their diet. Clinically meaningful weight loss can take place in as little as a month, with reductions in the waistline and improvements in other markers of health.
"Clinical research shows that low GI eating is a safe and effective way to manage your weight," noted Dr. Bruce Daggy, Nutrisystem's Chief Science Officer. "Nutrisystem® foods are clinically tested to determine their Glycemic Index values. This makes Nutrisystem an easy way to get started on a diet that can make resolutions a reality."
Nutrisystem makes all this available at an approachable price point. "The good news is you don't have to spend a fortune to model the convenience celebrities enjoy with home-delivered meals," described Mike Amburgey, Nutrisystem Chief Marketing Officer (CMO). "People are genuinely delighted and relieved when they realize they've finally found a structured program that's guaranteed to work, fits their lifestyle, allows them to choose their favorite menu items and starts at less than $8 a day."
Nutrisystem New Year's Resolution Survey
The new study commissioned by Nutrisystem, reveals Americans, once again, have weight loss on their minds for the 2013 New Year and place premium value on sustaining an ideal weight.
Among the survey's findings:
- 64 percent of U.S. adults are willing to pay any amount per pound to reach and stay at an ideal weight.
- Adults age 18-34 (73 percent) and those age 35-44 (68 percent) are both significantly more likely than those age 55+ (55 percent) to say they'd spend any amount per pound.
- Single/never married adults (71 percent) are also more likely to say they'd spend any amount per pound than those who are married (61 percent).
- Over half – 54 percent – of U.S adults indicate they are planning to make weight loss one of their New Year's resolutions.
- Those age 18-44 are more likely than those age 45+ to indicate weight loss as a resolution (59 percent vs. 49 percent, respectively).
- Women (56 percent) are significantly more likely than men (51 percent) to say weight loss will be part of their New Year's resolutions.
- Those with children under 18 in their households (59 percent) are more likely than those with no children present (51 percent) to have weight loss resolution plans.
Additional Nutrisystem "Fast Facts"
- Last year, Nutrisystem received an average of 3,000 inquiries an hour by phone and web throughout the month of January.
- Over the past 10 years, Nutrisystem has helped customers lose over 70 million pounds.
- Approximately 50 percent of incoming calls for Nutrisystem Men's Plan come from wives and girlfriends.
- The most popular Nutrisystem® menu items are: Fudge Graham Lunch Bar (women) and Pasta with Beef (men).
Free Shipping & Money-Back Guarantee
Nutrisystem offers free shipping with Auto-Delivery orders in the Continental U.S. and a 14-day money-back guarantee on all first time 28-day orders.
To help dieters succeed in the New Year, Nutrisystem is adding nearly 30 new and improved foods -- among them are Chicken Pot Pie, Spicy King Pao Noodle, Cinnamon Streusel Muffin and a Cheesecake Bar. Today, there are literally hundreds of Nutrisystem menu combinations, including gourmet-style frozen dishes, as well as the convenience of pantry-ready choices, which are easily storable and transportable for breakfast, lunch, dinner, snacks and dessert in the office or on the road. Nutrisystem offers tailored plans for women, men, seniors, teens, and vegetarians. The Company also offers a special program – called Nutrisystem D – specifically designed for the increasing number of people with diabetes, as well as those who are at risk for diabetes.
Just in time for the New Year's resolution rush, Nutrisystem has redesigned its extensive website – Nutrisystem.com – to make it even easier to sign up and get information and advice to help dieters succeed. Last year, Nutrisystem received an average of 3,000 inquiries an hour by phone and web throughout the month of January.
The website also offers free online tools and trackers, tips and community support with complimentary access to registered dietitians, weight loss counselors and certified diabetes educators. Once a member reaches their goal, there are now a variety of maintenance programs to help them transition back to eating on their own.
Real-Life Success Stories
Nutrisystem programs appeal to a wide-range of people interested in losing weight for a variety of reasons – people like Dr. Michael Haney, a physician who understood the need to lose weight to become a better role model for his family and patients; Nick Gaudio, a 30-year old whose weight gain left him feeling depressed; Tara Primis, a mother of two whose weight had grown to 276 pounds and was looking for a vegetarian program to guide her through weight loss; Mara Hall and Coralee Grebe who both chose Nutrisystem D to help lose weight to better manage their diabetes and prediabetes conditions, respectively.
Sneak Peek at New Ads
Nutrisystem has revealed it will launch a campaign featuring multiple creative streams during the peak diet season to reach different dieting segments with more targeted, relevant messaging. "We know there are different kinds of dieters and we know we have high brand recognition," explained Amburgey. "The challenge becomes how can we explain the Nutrisystem trifecta – efficacy, easy-of-use and value." The distinct advertising creative concepts will roll out beginning December 26 and will be complemented by direct marketing and social efforts on the Company's Facebook, YouTube, Twitter, Pinterest and Instagram pages where real customers have already started posting pictures declaring their readiness. Here are brief descriptions of the three creative platforms, along with sample video:
"Now I Can" – A fresh take on the personal testimonial with "humanized" celebrities and real people in the same format. In this execution, the Nutrisystem® program is the hero, the individual's personal dieting struggle is solved and their success is celebrated.
"Tipping the Scales" – The goal of these truly unique ads is to reach out to those who may have considered Nutrisystem, but have not tried it yet. The life's "tipping points" theme – those triggers to gaining weight most of us experience in life – is something almost anyone can relate to.
"Open the Box" – This explanatory spot helps showcase the wide range of components that come at no additional charge as part of the most popular Nutrisystem programs – everything from science to expert counseling and group support. This creative is designed to complement the other spots and provide additional context
To find out more information about Nutrisystem for the New Year and to order today, click here or call 1-888-841-2572. You can also find more information about Nutrisystem on Facebook at facebook.com/Nutrisystem and on Twitter at twitter.com/Nutrisystem
The survey was conducted online within the United States by Harris Interactive on behalf of Nutrisystem from Dec 7 – 11, 2012 among 3,036 adults age 18 and older. For complete survey methodology, including weighting variables, please visit harrisinteractive.com
Additional information on Nutrisystem; extensive real-life testimonials; interviews with executives and renowned experts + video and images available upon request.
Having helped Americans lose millions of pounds over the last 40 years, Nutrisystem, Inc. (NASDAQ: NTRI) develops evidence-based programs for healthy weight management, and is the leading provider of home-delivered weight loss meal plans. Nutrisystem offers balanced nutrition in the form of low glycemic index meal plans designed for men and women, including seniors, vegetarians and the Nutrisystem® D® program for people with diabetes or at risk for type 2 diabetes. Nutrisystem® plans include a wide variety of pantry and frozen entrees and snacks to aid in program satisfaction and adherence, as well as transition plans to support long-term success. The Fort Washington, PA-based company also provides weight management support and counseling by trained weight-loss coaches and registered dietitians, as well as through an engaged online community, online tools and trackers, mobile apps, cookbooks and more. Healthcare professionals may learn more about the programs by visiting http://www.nutrisystem.com/hcp. The Company has also introduced a new in-store retail line, Nutrisystem® Everyday ® products, comprised of nutritionally balanced bars, smoothies, bakery and breakfast items aimed at consumers who aspire to eat healthier.
About Harris Interactive
Harris Interactive is one of the world's leading market research firms, leveraging research, technology, and business acumen to transform relevant insight into actionable foresight. Known widely for the Harris Poll® and for pioneering innovative research methodologies, Harris offers proprietary solutions in the areas of market and customer insight, corporate brand and reputation strategy, and marketing, advertising, public relations and communications research. Harris possesses expertise in a wide range of industries including health care, technology, public affairs, energy, telecommunications, financial services, insurance, media, retail, restaurant, and consumer package goods. Additionally, Harris has a portfolio of multi-client offerings that complement our custom solutions while maximizing our client's research investment. Serving clients in more than 196 countries and territories through our North American and European offices, Harris specializes in delivering research solutions that help us - and our clients—stay ahead of what's next. For more information, please visit www.harrisinteractive.com.
SOURCE Nutrisystem, Inc.
The BPM world is going through some evolution or changes where traditional business process management solutions really have nowhere to go in terms of development of the road map. In this demo at 15th Cloud Expo, Kyle Hansen, Director of Professional Services at AgilePoint, shows AgilePoint’s unique approach to dealing with this market circumstance by developing a rapid application composition or development framework.
Dec. 22, 2014 11:00 AM EST Reads: 1,493
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, phone and digital TV services to consumers primarily in rural areas.
Dec. 22, 2014 11:00 AM EST Reads: 2,387
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover how hardware commoditization, the ubiquitous nature of connectivity, and the emergence of Big Data a...
Dec. 21, 2014 02:00 PM EST Reads: 2,469
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 21, 2014 01:00 PM EST Reads: 2,064
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com), moderated by Ashar Baig, Research Director, Cloud, at Gigaom Research, Nate Gordon, Director of T...
Dec. 21, 2014 11:30 AM EST Reads: 2,471
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada. Our partner network encompasses some 300 of the world's leading systems integrators and security s...
Dec. 21, 2014 10:00 AM EST Reads: 2,225
ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ -- IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's platform-as-a-service. The new platform enables developers to build ap...
Dec. 21, 2014 06:15 AM EST Reads: 2,196
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 20, 2014 08:00 AM EST Reads: 1,482
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete at launch. DevOps may be disruptive, but it is essential.
Dec. 18, 2014 09:45 PM EST Reads: 1,328
"People are a lot more knowledgeable about APIs now. There are two types of people who work with APIs - IT people who want to use APIs for something internal and the product managers who want to do something outside APIs for people to connect to them," explained Roberto Medrano, Executive Vice President at SOA Software, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 18, 2014 09:00 AM EST Reads: 1,439
Nigeria has the largest economy in Africa, at more than US$500 billion, and ranks 23rd in the world. A recent re-evaluation of Nigeria's true economic size doubled the previous estimate, and brought it well ahead of South Africa, which is a member (unlike Nigeria) of the G20 club for political as well as economic reasons. Nigeria's economy can be said to be quite diverse from one point of view, but heavily dependent on oil and gas at the same time. Oil and natural gas account for about 15% of Nigera's overall economy, but traditionally represent more than 90% of the country's exports and as...
Dec. 18, 2014 06:00 AM EST Reads: 997
The Internet of Things is a misnomer. That implies that everything is on the Internet, and that simply should not be - especially for things that are blurring the line between medical devices that stimulate like a pacemaker and quantified self-sensors like a pedometer or pulse tracker. The mesh of things that we manage must be segmented into zones of trust for sensing data, transmitting data, receiving command and control administrative changes, and peer-to-peer mesh messaging. In his session at @ThingsExpo, Ryan Bagnulo, Solution Architect / Software Engineer at SOA Software, focused on desi...
Dec. 17, 2014 11:15 PM EST Reads: 1,478
"At our booth we are showing how to provide trust in the Internet of Things. Trust is where everything starts to become secure and trustworthy. Now with the scaling of the Internet of Things it becomes an interesting question – I've heard numbers from 200 billion devices next year up to a trillion in the next 10 to 15 years," explained Johannes Lintzen, Vice President of Sales at Utimaco, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 17, 2014 11:00 PM EST Reads: 1,532
"For over 25 years we have been working with a lot of enterprise customers and we have seen how companies create applications. And now that we have moved to cloud computing, mobile, social and the Internet of Things, we see that the market needs a new way of creating applications," stated Jesse Shiah, CEO, President and Co-Founder of AgilePoint Inc., in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 17, 2014 08:00 PM EST Reads: 1,493
SYS-CON Events announced today that Gridstore™, the leader in hyper-converged infrastructure purpose-built to optimize Microsoft workloads, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Gridstore™ is the leader in hyper-converged infrastructure purpose-built for Microsoft workloads and designed to accelerate applications in virtualized environments. Gridstore’s hyper-converged infrastructure is the industry’s first all flash version of HyperConverged Appliances that include both compute and storag...
Dec. 17, 2014 06:30 PM EST Reads: 1,464
Today’s enterprise is being driven by disruptive competitive and human capital requirements to provide enterprise application access through not only desktops, but also mobile devices. To retrofit existing programs across all these devices using traditional programming methods is very costly and time consuming – often prohibitively so. In his session at @ThingsExpo, Jesse Shiah, CEO, President, and Co-Founder of AgilePoint Inc., discussed how you can create applications that run on all mobile devices as well as laptops and desktops using a visual drag-and-drop application – and eForms-buildi...
Dec. 17, 2014 11:45 AM EST Reads: 1,599
We certainly live in interesting technological times. And no more interesting than the current competing IoT standards for connectivity. Various standards bodies, approaches, and ecosystems are vying for mindshare and positioning for a competitive edge. It is clear that when the dust settles, we will have new protocols, evolved protocols, that will change the way we interact with devices and infrastructure. We will also have evolved web protocols, like HTTP/2, that will be changing the very core of our infrastructures. At the same time, we have old approaches made new again like micro-services...
Dec. 16, 2014 11:45 PM EST Reads: 1,458
Code Halos - aka "digital fingerprints" - are the key organizing principle to understand a) how dumb things become smart and b) how to monetize this dynamic. In his session at @ThingsExpo, Robert Brown, AVP, Center for the Future of Work at Cognizant Technology Solutions, outlined research, analysis and recommendations from his recently published book on this phenomena on the way leading edge organizations like GE and Disney are unlocking the Internet of Things opportunity and what steps your organization should be taking to position itself for the next platform of digital competition.
Dec. 15, 2014 11:45 PM EST Reads: 1,808
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
Dec. 15, 2014 10:30 AM EST Reads: 6,959
As the Internet of Things unfolds, mobile and wearable devices are blurring the line between physical and digital, integrating ever more closely with our interests, our routines, our daily lives. Contextual computing and smart, sensor-equipped spaces bring the potential to walk through a world that recognizes us and responds accordingly. We become continuous transmitters and receivers of data. In his session at @ThingsExpo, Andrew Bolwell, Director of Innovation for HP's Printing and Personal Systems Group, discussed how key attributes of mobile technology – touch input, sensors, social, and ...
Dec. 15, 2014 10:00 AM EST Reads: 2,012