Click here to close now.

Welcome!

Open Web Authors: Liz McMillan, Lori MacVittie, Gilad Parann-Nissany, Carmen Gonzalez, Mark R. Hinkle

News Feed Item

Nutrisystem Gears Up to Help the More Than Half of Americans Planning to Make Weight Loss One of Their New Year's Resolutions

New Poll Reveals Majority of U.S. Adults Willing to Pay Any Amount per Pound to Reach and Stay at Goal Weight

FORT WASHINGTON, Pa., Dec. 26 , 2012 /PRNewswire/ -- As a new survey conducted online by Harris Interactive on behalf of Nutrisystem among over 3,000 U.S. adults in December, indicates more than half of Americans (54 percent) are planning to make New Year's resolutions to lose weight.  Nutrisystem (NASDAQ: NTRI), the leading provider of home-delivered weight loss meal plans, is gearing up to help them succeed in keeping those resolutions. 

To view the multimedia assets associated with this release, please visit http://www.multivu.com/mnr/59643-nutrisystem-survey-weight-loss-new-year-s-resolutions

(Photo: http://photos.prnewswire.com/prnh/20121226/MM32749)

The Company has announced an expanded menu, free delivery, a satisfaction guarantee, transition programs and a revamped website designed to help people keep the weight off once they have reached their goal.  These efforts will be marked by an all-new, extensive national advertising campaign with three separate creative streams and more than ten distinct commercials reflecting proven weight loss results and different dieting personalities.

Nutrisystem also announced poll findings, which reveal a majority – 64 percent – of U.S. adults are willing to pay any amount per pound to reach and stay at an ideal weight.  For Americans citing weight loss as a New Year's resolution, that number goes up to 80 percent.

"Our plans and the polling reflect the fact that resolving to lose weight is the easy part, which is why it's consistently one of the most popular New Year's resolutions.  But following through is where it gets tough," said Dawn Zier, Nutrisystem Chief Executive Officer.  "That's why we've taken steps to make it easier than ever to lose weight and help keep it off with the Nutrisystem ® SUCCESS approach.  We're all about results and the more you know about weight loss, the more sense we make as an informed choice."

Results-Driven Science Meets Affordability

Nutrisystem has intensively studied the best foods and ingredients to help dieters avoid the dieting pitfalls such as hunger, cravings and eliminating entire food categories. The integration of low Glycemic Index (GI), low-fat and high-fiber means Nutrisystem plans offer "good" carbs -- in a unique combination.  The SUCCESS program's simplified meal planner helps improve people's ability to stick with their diet.  Clinically meaningful weight loss can take place in as little as a month, with reductions in the waistline and improvements in other markers of health.

"Clinical research shows that low GI eating is a safe and effective way to manage your weight," noted Dr. Bruce Daggy, Nutrisystem's Chief Science Officer. "Nutrisystem® foods are clinically tested to determine their Glycemic Index values.  This makes Nutrisystem an easy way to get started on a diet that can make resolutions a reality." 

Nutrisystem makes all this available at an approachable price point.  "The good news is you don't have to spend a fortune to model the convenience celebrities enjoy with home-delivered meals," described Mike Amburgey, Nutrisystem Chief Marketing Officer (CMO).  "People are genuinely delighted and relieved when they realize they've finally found a structured program that's guaranteed to work, fits their lifestyle, allows them to choose their favorite menu items and starts at less than $8 a day."

Nutrisystem New Year's Resolution Survey

The new study commissioned by Nutrisystem, reveals Americans, once again, have weight loss on their minds for the 2013 New Year and place premium value on sustaining an ideal weight.

Among the survey's findings:

  • 64 percent of U.S. adults are willing to pay any amount per pound to reach and stay at an ideal weight. 
  • Adults age 18-34 (73 percent) and those age 35-44 (68 percent) are both significantly more likely than those age 55+ (55 percent) to say they'd spend any amount per pound. 
  • Single/never married adults (71 percent) are also more likely to say they'd spend any amount per pound than those who are married (61 percent).
  • Over half – 54 percent – of U.S adults indicate they are planning to make weight loss one of their New Year's resolutions.
  • Those age 18-44 are more likely than those age 45+ to indicate weight loss as a resolution (59 percent vs. 49 percent, respectively).
  • Women (56 percent) are significantly more likely than men (51 percent) to say weight loss will be part of their New Year's resolutions.
  • Those with children under 18 in their households (59 percent) are more likely than those with no children present (51 percent) to have weight loss resolution plans.

Additional Nutrisystem "Fast Facts"

  • Last year, Nutrisystem received an average of 3,000 inquiries an hour by phone and web throughout the month of January. 
  • Over the past 10 years, Nutrisystem has helped customers lose over 70 million pounds.
  • Approximately 50 percent of incoming calls for Nutrisystem Men's Plan come from wives and girlfriends.
  • The most popular Nutrisystem® menu items are:  Fudge Graham Lunch Bar (women) and Pasta with Beef (men).

Free Shipping & Money-Back Guarantee

Nutrisystem offers free shipping with Auto-Delivery orders in the Continental U.S. and a 14-day money-back guarantee on all first time 28-day orders. 

Expanded Menu

To help dieters succeed in the New Year, Nutrisystem is adding nearly 30 new and improved foods -- among them are Chicken Pot Pie, Spicy King Pao Noodle, Cinnamon Streusel Muffin and a Cheesecake Bar.  Today, there are literally hundreds of Nutrisystem menu combinations, including gourmet-style frozen dishes, as well as the convenience of pantry-ready choices, which are easily storable and transportable for breakfast, lunch, dinner, snacks and dessert in the office or on the road.  Nutrisystem offers tailored plans for women, men, seniors, teens, and vegetarians.  The Company also offers a special program – called Nutrisystem D – specifically designed for the increasing number of people with diabetes, as well as those who are at risk for diabetes.

Improved Website

Just in time for the New Year's resolution rush, Nutrisystem has redesigned its extensive website – Nutrisystem.com – to make it even easier to sign up and get information and advice to help dieters succeed.  Last year, Nutrisystem received an average of 3,000 inquiries an hour by phone and web throughout the month of January. 

The website also offers free online tools and trackers, tips and community support with complimentary access to registered dietitians, weight loss counselors and certified diabetes educators.  Once a member reaches their goal, there are now a variety of maintenance programs to help them transition back to eating on their own.

Real-Life Success Stories

Nutrisystem programs appeal to a wide-range of people interested in losing weight for a variety of reasons – people like Dr. Michael Haney, a physician who understood the need to lose weight to become a better role model for his family and patients; Nick Gaudio, a 30-year old whose weight gain left him feeling depressed; Tara Primis, a mother of two whose weight had grown to 276 pounds and was looking for a vegetarian program to guide her through weight loss; Mara Hall and Coralee Grebe who both chose Nutrisystem D to help lose weight to better manage their diabetes and prediabetes conditions, respectively.

Sneak Peek at New Ads

Nutrisystem has revealed it will launch a campaign featuring multiple creative streams during the peak diet season to reach different dieting segments with more targeted, relevant messaging.  "We know there are different kinds of dieters and we know we have high brand recognition," explained Amburgey.  "The challenge becomes how can we explain the Nutrisystem trifecta – efficacy, easy-of-use and value."  The distinct advertising creative concepts will roll out beginning December 26 and will be complemented by direct marketing and social efforts on the Company's Facebook, YouTube, Twitter, Pinterest and Instagram pages where real customers have already started posting pictures declaring their readiness. Here are brief descriptions of the three creative platforms, along with sample video:

"Now I Can" – A fresh take on the personal testimonial with "humanized" celebrities and real people in the same format.  In this execution, the Nutrisystem® program is the hero, the individual's personal dieting struggle is solved and their success is celebrated. 

"Tipping the Scales" – The goal of these truly unique ads is to reach out to those who may have considered Nutrisystem, but have not tried it yet.  The life's "tipping points" theme – those triggers to gaining weight most of us experience in life – is something almost anyone can relate to. 

 "Open the Box" – This explanatory spot helps showcase the wide range of components that come at no additional charge as part of the most popular Nutrisystem programs –  everything from science to expert counseling and group support.  This creative is designed to complement the other spots and provide additional context

To find out more information about Nutrisystem for the New Year and to order today, click here or call 1-888-841-2572. You can also find more information about Nutrisystem on Facebook at facebook.com/Nutrisystem and on Twitter at twitter.com/Nutrisystem

Survey Methodology

The survey was conducted online within the United States by Harris Interactive on behalf of Nutrisystem from Dec 7 – 11, 2012 among 3,036 adults age 18 and older.  For complete survey methodology, including weighting variables, please visit harrisinteractive.com

Additional information on Nutrisystem; extensive real-life testimonials; interviews with executives and renowned experts + video and images available upon request.

About Nutrisystem

Having helped Americans lose millions of pounds over the last 40 years, Nutrisystem, Inc. (NASDAQ: NTRI) develops evidence-based programs for healthy weight management, and is the leading provider of home-delivered weight loss meal plans. Nutrisystem offers balanced nutrition in the form of low glycemic index meal plans designed for men and women, including seniors, vegetarians and the Nutrisystem® D® program for people with diabetes or at risk for type 2 diabetes. Nutrisystem® plans include a wide variety of pantry and frozen entrees and snacks to aid in program satisfaction and adherence, as well as transition plans to support long-term success. The Fort Washington, PA-based company also provides weight management support and counseling by trained weight-loss coaches and registered dietitians, as well as through an engaged online community, online tools and trackers, mobile apps, cookbooks and more. Healthcare professionals may learn more about the programs by visiting http://www.nutrisystem.com/hcp. The Company has also introduced a new in-store retail line, Nutrisystem® Everyday ® products, comprised of nutritionally balanced bars, smoothies, bakery and breakfast items aimed at consumers who aspire to eat healthier.

About Harris Interactive

Harris Interactive is one of the world's leading market research firms, leveraging research, technology, and business acumen to transform relevant insight into actionable foresight. Known widely for the Harris Poll® and for pioneering innovative research methodologies, Harris offers proprietary solutions in the areas of market and customer insight, corporate brand and reputation strategy, and marketing, advertising, public relations and communications research. Harris possesses expertise in a wide range of industries including health care, technology, public affairs, energy, telecommunications, financial services, insurance, media, retail, restaurant, and consumer package goods. Additionally, Harris has a portfolio of multi-client offerings that complement our custom solutions while maximizing our client's research investment. Serving clients in more than 196 countries and territories through our North American and European offices, Harris specializes in delivering research solutions that help us - and our clients—stay ahead of what's next. For more information, please visit www.harrisinteractive.com.

SOURCE Nutrisystem, Inc.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
When it comes to the Internet of Things, hooking up will get you only so far. If you want customers to commit, you need to go beyond simply connecting products. You need to use the devices themselves to transform how you engage with every customer and how you manage the entire product lifecycle. In his session at @ThingsExpo, Sean Lorenz, Technical Product Manager for Xively at LogMeIn, will show how “product relationship management” can help you leverage your connected devices and the data they generate about customer usage and product performance to deliver extremely compelling and reliabl...
The IoT market is projected to be $1.9 trillion tidal wave that’s bigger than the combined market for smartphones, tablets and PCs. While IoT is widely discussed, what not being talked about are the monetization opportunities that are created from ubiquitous connectivity and the ensuing avalanche of data. While we cannot foresee every service that the IoT will enable, we should future-proof operations by preparing to monetize them with extremely agile systems.
There’s Big Data, then there’s really Big Data from the Internet of Things. IoT is evolving to include many data possibilities like new types of event, log and network data. The volumes are enormous, generating tens of billions of logs per day, which raise data challenges. Early IoT deployments are relying heavily on both the cloud and managed service providers to navigate these challenges. Learn about IoT, Big Data and deployments processing massive data volumes from wearables, utilities and other machines.
SYS-CON Events announced today that CodeFutures, a leading supplier of database performance tools, has been named a “Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. CodeFutures is an independent software vendor focused on providing tools that deliver database performance tools that increase productivity during database development and increase database performance and scalability during production.
The explosion of connected devices / sensors is creating an ever-expanding set of new and valuable data. In parallel the emerging capability of Big Data technologies to store, access, analyze, and react to this data is producing changes in business models under the umbrella of the Internet of Things (IoT). In particular within the Insurance industry, IoT appears positioned to enable deep changes by altering relationships between insurers, distributors, and the insured. In his session at @ThingsExpo, Michael Sick, a Senior Manager and Big Data Architect within Ernst and Young's Financial Servi...
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Intelligent Systems Services will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Established in 1994, Intelligent Systems Services Inc. is located near Washington, DC, with representatives and partners nationwide. ISS’s well-established track record is based on the continuous pursuit of excellence in designing, implementing and supporting nationwide clients’ mission-critical systems. ISS has completed many successful projects in Healthcare, Commercial, Manufacturing, ...
PubNub on Monday has announced that it is partnering with IBM to bring its sophisticated real-time data streaming and messaging capabilities to Bluemix, IBM’s cloud development platform. “Today’s app and connected devices require an always-on connection, but building a secure, scalable solution from the ground up is time consuming, resource intensive, and error-prone,” said Todd Greene, CEO of PubNub. “PubNub enables web, mobile and IoT developers building apps on IBM Bluemix to quickly add scalable realtime functionality with minimal effort and cost.”
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com), moderated by Ashar Baig, Research Director, Cloud, at Gigaom Research, Nate Gordon, Director of T...
DevOps tends to focus on the relationship between Dev and Ops, putting an emphasis on the ops and application infrastructure. But that’s changing with microservices architectures. In her session at DevOps Summit, Lori MacVittie, Evangelist for F5 Networks, will focus on how microservices are changing the underlying architectures needed to scale, secure and deliver applications based on highly distributed (micro) services and why that means an expansion into “the network” for DevOps.
With several hundred implementations of IoT-enabled solutions in the past 12 months alone, this session will focus on experience over the art of the possible. Many can only imagine the most advanced telematics platform ever deployed, supporting millions of customers, producing tens of thousands events or GBs per trip, and hundreds of TBs per month. With the ability to support a billion sensor events per second, over 30PB of warm data for analytics, and hundreds of PBs for an data analytics archive, in his session at @ThingsExpo, Jim Kaskade, Vice President and General Manager, Big Data & Ana...
For years, we’ve relied too heavily on individual network functions or simplistic cloud controllers. However, they are no longer enough for today’s modern cloud data center. Businesses need a comprehensive platform architecture in order to deliver a complete networking suite for IoT environment based on OpenStack. In his session at @ThingsExpo, Dhiraj Sehgal from PLUMgrid will discuss what a holistic networking solution should really entail, and how to build a complete platform that is scalable, secure, agile and automated.
We’re no longer looking to the future for the IoT wave. It’s no longer a distant dream but a reality that has arrived. It’s now time to make sure the industry is in alignment to meet the IoT growing pains – cooperate and collaborate as well as innovate. In his session at @ThingsExpo, Jim Hunter, Chief Scientist & Technology Evangelist at Greenwave Systems, will examine the key ingredients to IoT success and identify solutions to challenges the industry is facing. The deep industry expertise behind this presentation will provide attendees with a leading edge view of rapidly emerging IoT oppor...
In the consumer IoT, everything is new, and the IT world of bits and bytes holds sway. But industrial and commercial realms encompass operational technology (OT) that has been around for 25 or 50 years. This grittier, pre-IP, more hands-on world has much to gain from Industrial IoT (IIoT) applications and principles. But adding sensors and wireless connectivity won’t work in environments that demand unwavering reliability and performance. In his session at @ThingsExpo, Ron Sege, CEO of Echelon, will discuss how as enterprise IT embraces other IoT-related technology trends, enterprises with i...
The Internet of Things (IoT) is causing data centers to become radically decentralized and atomized within a new paradigm known as “fog computing.” To support IoT applications, such as connected cars and smart grids, data centers' core functions will be decentralized out to the network's edges and endpoints (aka “fogs”). As this trend takes hold, Big Data analytics platforms will focus on high-volume log analysis (aka “logs”) and rely heavily on cognitive-computing algorithms (aka “cogs”) to make sense of it all.
The Internet of Everything (IoE) brings together people, process, data and things to make networked connections more relevant and valuable than ever before – transforming information into knowledge and knowledge into wisdom. IoE creates new capabilities, richer experiences, and unprecedented opportunities to improve business and government operations, decision making and mission support capabilities. In his session at @ThingsExpo, Gary Hall, Chief Technology Officer, Federal Defense at Cisco Systems, will break down the core capabilities of IoT in multiple settings and expand upon IoE for bo...
Sensor-enabled things are becoming more commonplace, precursors to a larger and more complex framework that most consider the ultimate promise of the IoT: things connecting, interacting, sharing, storing, and over time perhaps learning and predicting based on habits, behaviors, location, preferences, purchases and more. In his session at @ThingsExpo, Tom Wesselman, Director of Communications Ecosystem Architecture at Plantronics, will examine the still nascent IoT as it is coalescing, including what it is today, what it might ultimately be, the role of wearable tech, and technology gaps stil...
One of the biggest impacts of the Internet of Things is and will continue to be on data; specifically data volume, management and usage. Companies are scrambling to adapt to this new and unpredictable data reality with legacy infrastructure that cannot handle the speed and volume of data. In his session at @ThingsExpo, Don DeLoach, CEO and president of Infobright, will discuss how companies need to rethink their data infrastructure to participate in the IoT, including: Data storage: Understanding the kinds of data: structured, unstructured, big/small? Analytics: What kinds and how responsiv...
Cloudian, Inc., the leading provider of hybrid cloud storage solutions, today announced availability of Cloudian HyperStore 5.1 software. HyperStore 5.1 is an enhanced Amazon S3-compliant, plug-and-play hybrid cloud software solution that now features full Apache Hadoop integration. Enterprises can now transform big data into smart data by running Hadoop analytics on HyperStore software and appliances. This in-place analytics, with no need to offload data to other systems for Hadoop analyses, enables customers to derive meaningful business intelligence from their data quickly, efficiently and ...
Since 2008 and for the first time in history, more than half of humans live in urban areas, urging cities to become “smart.” Today, cities can leverage the wide availability of smartphones combined with new technologies such as Beacons or NFC to connect their urban furniture and environment to create citizen-first services that improve transportation, way-finding and information delivery. In her session at @ThingsExpo, Laetitia Gazel-Anthoine, CEO of Connecthings, will focus on successful use cases.