Welcome!

Release Management Authors: Pat Romanski, Elizabeth White, David H Deans, Liz McMillan, Jnan Dash

Related Topics: Machine Learning , AJAXWorld RIA Conference & Expo

Machine Learning : Article

AJAX Lowers Yahoo! Page Views, Eric Miraglia Explains Why That's Good

AJAX in Moderation: Getting Excited About the Web's New Middle Ground

BetaNews reported that Yahoo! delivered lower page views due to increased rate of AJAX conversion. "Clickz.com, managing editor Pamela Parker openly predicted that Yahoo's AJAX-enabled home page rollout - which was in beta at that time - would directly lead to reductions in page view count, though not necessarily in real traffic. One example of an AJAX control Parker noted was a "personal assistant," which works like a mini-browser, serving up different small batches of content from throughout Yahoo's mix of services."

Yahoo officials told Parker for that article that, while they planned to attach a fix advertising space to that AJAX control, which would remain in place while users continued to browse, they had no model in mind for how they would count advertising impressions for that control.

Session Description: The Web is characterized today by applications that are more desktop-like in their interaction patterns. Some, like the new Yahoo! Mail beta, are almost indistinguishable from desktop applications; others, like the new Yahoo! Photos, live more towards the middle of the Web-page/desktop-app continuum. Given the difficulty some very desktop-like web projects have had in achieving a general release (the more desktop-like, the longer the beta), it would appear that there is an emerging "sweet spot" for web applications. In that sweet spot, Web applications leverage both the modest, powerful richness of which browsers are capable and the incredible strengths and learnabililty of the lightweight, document-oriented Web.


On-demand presentation of Eric Miraglia's session:
WHY AJAX IS BETTER IN SPITE OF "LOWER" PAGE VIEWS

Speaker Bio: Eric Miraglia, one of the world's leading experts on "advanced JavaScript utilities and widgets" works for Yahoo!'s Presentation Platform Team. He plays a critical role in helping product teams realize their forward-reaching development goals. He also teaches regular classes for Yahoo web developers. Eric has been involved in the creation of social web applications since 1995, when he began developing interactive writing spaces for universities; his Speakeasy Studio & Café was used by more than 100 universities between 1997 and 2004. Since 2003, he has been a part of Yahoo!'s web development community. When he's not trying to convince pixels to do what they're told, he can sometimes be found at Stanford University, where he teaches writing as a visiting lecturer. He holds a Ph.D. in the strange hybrid discipline of Technology and Rhetoric.

Eric's AJAXWorld Conference & Expo presentation was one of the most popular sessions of the seminar. Here is the link to his on-demand Webcast of this presentation.

More Stories By RIA News Desk

Ever since Google popularized a smarter, more responsive and interactive Web experience by using AJAX (Asynchronous JavaScript + XML) for its Google Maps & Gmail applications, SYS-CON's RIA News Desk has been covering every aspect of Rich Internet Applications and those creating and deploying them. If you have breaking RIA news, please send it to [email protected] to share your product and company news coverage with AJAXWorld readers.

Comments (8)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


IoT & Smart Cities Stories
Every organization is facing their own Digital Transformation as they attempt to stay ahead of the competition, or worse, just keep up. Each new opportunity, whether embracing machine learning, IoT, or a cloud migration, seems to bring new development, deployment, and management models. The results are more diverse and federated computing models than any time in our history.
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
Dion Hinchcliffe is an internationally recognized digital expert, bestselling book author, frequent keynote speaker, analyst, futurist, and transformation expert based in Washington, DC. He is currently Chief Strategy Officer at the industry-leading digital strategy and online community solutions firm, 7Summits.
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
IoT is rapidly becoming mainstream as more and more investments are made into the platforms and technology. As this movement continues to expand and gain momentum it creates a massive wall of noise that can be difficult to sift through. Unfortunately, this inevitably makes IoT less approachable for people to get started with and can hamper efforts to integrate this key technology into your own portfolio. There are so many connected products already in place today with many hundreds more on the h...
The standardization of container runtimes and images has sparked the creation of an almost overwhelming number of new open source projects that build on and otherwise work with these specifications. Of course, there's Kubernetes, which orchestrates and manages collections of containers. It was one of the first and best-known examples of projects that make containers truly useful for production use. However, more recently, the container ecosystem has truly exploded. A service mesh like Istio addr...
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
Charles Araujo is an industry analyst, internationally recognized authority on the Digital Enterprise and author of The Quantum Age of IT: Why Everything You Know About IT is About to Change. As Principal Analyst with Intellyx, he writes, speaks and advises organizations on how to navigate through this time of disruption. He is also the founder of The Institute for Digital Transformation and a sought after keynote speaker. He has been a regular contributor to both InformationWeek and CIO Insight...
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...