Anthony Franco's AJAXWorld Keynote - "RIAs Are Only Valuable If They Are Useful" @ OPEN WEB DEVELOPER'S JOURNAL

Anthony Franco's AJAXWorld Keynote - "RIAs Are Only Valuable If They Are Useful"

Most of what is being produced even by the best Web designers right now is not useful, said EffectiveUI President Anthony Franco in his morning keynote at the 5th International AJAXWorld Conference & Expo in New York City last month. Displaying a Starbucks Coffee site that he called 'awful' and a Target.com site that he called 'not navigable,' Franco recounted how his hunt for bad experiences - sites not talking to their customers - led him to the conclusion that companies are in love with 'shiny objects' rather than actual useful and engaging online experiences.

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mike commented on the 26 Mar 2008

Pretty bold statements. My problem with this talk was that they guy blatently criticizes others work, and says that RIAs are not valuable unless they are useful. Then I looked into his background and found that these are the folks that built that terribly un-useful application for discovery channel. I was a little turned off by the ego to be honest.

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